Help For A Small Business – We All Need It!
It is a fabulous time to be alive! The opportunities for everyone of us to build our own small or even big business are endless in the online world. With over 4 billion internet users across the world, you and I have the chance to own our own destinies and build a business without needing to leave home!
Now the digital online domain is both a great leveller and a great liberator. Sure, it has enabled giant multinational corporations like Amazon to become gigantic (and morally dubious) monsters, but there’s so much more to e-commerce than these corporate titans.
The digital era has also empowered many skilled ( or unskilled ), talented and industrious men and women and allowed them to cast off the shackles of their day job and start their own thriving online businesses. These people have been able to build their brand and grow their following while running their businesses as side hustles before devoting themselves to their enterprises on a full time basis.
Their operations are small, bespoke and boutique and they want to keep them that way. They want to ensure that they are able to offer the standard of customer service, quality of product and all round awesomeness that made them who they are and they don’t want growth to compromise that.
Wealthy affiliate gave me my opportunity to build my online business and I would definitely say I fitted into the unskilled category. However, their excellent step by step training enabled me to have my own small business up and running in no time at all. If you too have an ambition to build or grow your own online business then read my review for more information.
I love that I can work from home, build and grow my business unhindered and have much fewer and less costly overheads than a traditional bricks and mortar business. However just because our operations are small, doesn’t mean that we don’t need a helping hand, every now and again.
Here are some people who may be able to help you to grow your business, and your revenue stream without compromising on quality or destroying your fragile work / life balance. Essentially, these people can take the heavy lifting out of your online business growth so that you can carry on doing what you’re great at…
IT Support Services
Growth is nothing to be ashamed of. It’s an inevitable consequence of success and though you may feel that your existing tech infrastructure is all you need, an outsourced IT Consulting and Support Services provider can help to ensure peak efficiency and productivity to ensure that you get the best out of each and every day. Plus, most providers will regularly audit your infrastructure and scale it up or down depending on your needs to make sure that you are always getting your money’s worth.
Digital Marketing Services
You may have a robust following and a hard core of loyal customers right now, but you can’t afford to be complacent or rely on your existing customer base. They may be your bread and butter right now, but can you ensure their loyalty 6 months, a year or 5 years from now?
A good digital marketing agency will help you to grow and build value in your brand. They will help you to retain the customers you already have while ensuring that your reach expands, drawing new interest to the products and services you offer. They will also help to give your brand a strong sense of personality and identity by providing regular engaging and factually rich content.
A successful online business starts with a basic website, but as we know people consume more and more online media and make more purchases on mobile devices. With this in mind if you are a small ecommerce business then you may find that a mobile app gives you a competitive edge.
Moreover, in an era where customers are more fickle than ever an app can be a great means of customer retention. Send customers exclusive offers via the app or incentivise them to encourage their friends, family and colleagues to download the app and you will organically retain old customers while also attracting new ones.
If you are not that far down the road with your business then these two people could be just what you need.
A good VA will get to know you and your business and will do all of those small but time consuming jobs that you may be currently doing. They can take over all of your social media. Posting and commenting on your behalf and making sure you have a constant social media presence.
They can write and employ your email marketing campaigns. They can cold call, do web research, run your shopify store or any other thing you can possibly think of. You don’t need to have a full time employee and you can employ them on a job by job basis.
Many online businesses may develop a great relationship with one but then need the skills of another for something more specific. I advise that you check out Fiverr where you will find Virtual assistants with every skill set imaginable.
Hmm now this is slightly contentious because your readers and customers should be listening to you and reading your thoughts and work. That’s why they trust you and Buy from you right?
Totally true but we all know that content is king when it comes to great SEO and time can be our enemy here. Many small online businesses use content writers who help them out. Finding a good content writer can be difficult and I suggest taking your time in finding one. Fiverr is a great place to look. There are many people on their offering their services in all sorts of areas.
A good content writer should be able to take your subject, research it and write like you. Obviously this relationship will take a while to develop to the point where you need not worry. However, until total trust is developed I suggest that while you may not have written it, you can edit it and then stamp your own personality in it.
Just because our business is small doesn’t mean it can’t benefit from a little outside help, every now and again. We may be a one man band but sometimes we need a little accompaniment. We are all good at what we are good at and we should spend our time doing that and delegating the things that can be done by someone else.
I hope you have found this post useful. If so please share on your favourite social media platform.
As ever if you have any questions or want to let us know of things you have outsourced in your small business please leave a comment below and I will get back to you as soon as I can.
With Grace and Gratitude